FINANCIAL TIMES

Hey guys!
As I was posting some time ago, motorcycle news...who's buying what and who signes with what sponsors.
Some big names in biking have been bought and sold recently. Good news for us? Or not?
The first buy over to make headlines was MV Agusta flogging Husqvarna to BMW for an undisclosed sum. As usual, Agusta claims that the money raised will be channelled into developing new products for both MV - Cagiva. As usual, nothing will happen. BMW plan to run Husqvarna along the same lines as its Mini car brand – leaving it alone basically. Clearly BMW likes the idea of Husqvarna’s sales network as well as its younger customers switching to BMW in the future. In 2006 BMW sold 100,000 bikes compared to Husky’s 12,000.
Also in the news was Dainese buying Italian helmet producer AGV from its current Belgian owners. Strategically, it makes sense for Dainese, who now own every piece of kit worn by Valentino Rossi, from the toes of his boots to flies on his visor tear-offs.
It seems to be a money making bussines...and IT IS! But it's fun, too!
Dry roads, riders!